Variety - The Children's Charity Incorporated — Environment Charity in Auckland

Variety - The Children's Charity Incorporated is a Trust charity in the Environment sector, based in Auckland, Auckland. CharityData rates this charity C- (57.5/100). Annual revenue: $10.8M NZD. Financial data as at September 2025.

Mission: Variety is dedicated to helping NZ children aged 0-18 years in all sorts of challenging circumstances. We fill the funding gaps so Kiwi kids are set up to reach their full potential.

Registration Number
CC24039
Charity Type
Trust
Registration Date
2008-05-07
Status
Active
CharityData Rating
C- (57.5/100)
Sector
Environment
Location
Auckland, Auckland
Email
accounts@variety.org.nz
Data as at
September 2025

Beneficiaries: Children / young people, Other charities, People with disabilities

Financial Summary

Total Revenue
$10.8M NZD
Total Expenses
$10.8M NZD
Total Assets
$8.0M NZD
Net Assets
$2.5M NZD
Reserve Months
1.8 months of operating expenses
Staff Count
29
Volunteers
0
Financial Year End
2025-09-30

Financial History

YearRevenueExpensesNet Assets
2025$10.8M$10.8M$2.5M
2024$12.8M$13.3M$1.8M
2023$12.5M$12.5M$1.9M
2022$11.2M$11.9M$1.8M
2021$9.9M$9.5M$2.5M
2020$7.3M$7.3M$2.1M
2019$6.4M$6.2M$2.1M
2018$5.2M$5.0M$1.9M
2017$3.9M$4.4M$1.7M
2016$3.1M$3.5M$2.1M

CharityData Rating

Overall Grade
C-
Overall Score
57.5/100
Financial Score
50
Governance Score
75
Transparency Score
85

Board Members and Officers

Current Officers (2)

NameRoleAppointed
Vic CronePresident2021-11-16
Dan HendersonTreasurer2020-01-23

Former Officers (42)

  • Paul Pritchard — Director
  • Aupito Su'a William Sio — Director
  • Aupito Sio — Director (departed 2026-04-15)
  • Venasio-Lorenzo Crawley — Director
  • Warrick Flower — Director
  • Victoria Helen Crone — President
  • Rachael Tuwhangai — Director (departed 2023-05-16)
  • Marama Royal — Director
  • Dr Mahsa Mohaghegh — Director (departed 2023-08-15)
  • Saunoamaali’i Karanina Sumeo — Director (departed 2023-08-15)
  • Daniel Henderson — Treasurer
  • Pejman Okhovat — Director (departed 2020-11-17)
  • Daniel Phillips — Director (departed 2020-11-17)
  • Emma Pritchard — Director (departed 2024-03-19)
  • Elizabeth Marvelly — Director (departed 2020-06-16)
  • Megan Tunk — Director (departed 2019-11-19)
  • Deborah Fox — Trustee (departed 2017-06-20)
  • Mark Vella — Trustee (departed 2017-11-28)
  • Ian Hassall — Director (departed 2020-11-17)
  • Richard Spilg — Director (departed 2024-08-20)

Executive Compensation

NameRoleCompensationYear
Key Management Personnel (aggregate)Senior management$905,8142025
Key Management Personnel (aggregate)Senior management$812,2502024
Board/Trustees (unpaid)Directors/Board Members$02025
Board/Trustees (unpaid)Directors$02024
Not namedDirector-2024
Vic CronePresident-2025
Dan HendersonTreasurer-2025

Funding Sources

  • Simplicity Foundation — $46,250
  • Lion Foundation — $10,000
  • The North and South Trust Limited — $10,000
  • The Lion Foundation — $10,000
  • Pelorus Trust — $10,000
  • Aotearoa Gaming Foundation — $7,500
  • Four Winds Foundation Limited — $5,000
  • Blue Sky Community Trust — $5,000
  • Akarana Community Trust — $5,000

Major Funders and Contracts (FY2025)

As disclosed in Variety - The Children's Charity Incorporated's annual report.

  • Operating lease landlord — $147,163 — Office lease - 300 Great South Road, Greenlane, Auckland

Service Providers

  • Matt Coulter
  • ASB Bank
  • ASB Bank

Similar Charities in Environment

EnvironmentTrust

Variety - The Children's Charity Incorporated

CC24039Auckland, AucklandRegistered 7 May 2008
Data updated: 5 days ago
Financials30 Sept 2025Rating2d ago

Financial data as at September 2025. Sourced from Charities Services register.

C-
58/100
Financial
50
Governance
75
Transparency
85

Reasons to look carefully (1)

These structural observations are drawn from public data and are worth considering before a donation. They are not allegations of wrongdoing, and they don’t affect the charity’s letter grade.

  • Same audit firm for many years
    Same audit firm (BDO Auckland) for 5 consecutive years — best practice rotates audit firms periodically to refresh independent oversight

Each signal is a data-driven observation, not a judgement. They fire automatically from the figures filed with Charities Services. A charity can address any of these by filing fuller disclosure or updating its officer register. Methodology: /about/methodology/concern-signals.

Revenue

$10.8M

Expenses

$10.8M

Assets

$8.0M

Staff

29

Financial data from Charities Services annual return (FY2025). Ratings calculated using CharityData v3.1.1 methodology.

Funded By

Registered charities that have funded this organisation.

About

Mission

Variety is dedicated to helping NZ children aged 0-18 years in all sorts of challenging circumstances. We fill the funding gaps so Kiwi kids are set up to reach their full potential.

Who We Serve

Beneficiaries
Children / young peopleOther charitiesPeople with disabilities

Key Statistics

Annual Revenue
$10.8M
Total Expenses
$10.8M
Net Assets
$2.5M
Staff
29
employees
Volunteers
0

Financial Trends

Financial Trends (18 Years)

Revenue Breakdown

Expense Breakdown

API Data

Based on annual return data. Detailed program/admin breakdown not available.

Financial Health Dashboard

Cents to the Cause
94c
For every $1 spent, 94c reaches programs
Strong
Sustainability
1.8mo
Could operate 1.8 months with zero revenue
Critical
Fundraising Cost
$0.06
Costs $0.06 to raise each $1 in donations
Efficient

Based on latest annual return data. Metrics are calculated from reported financial data and may not reflect the full picture. View methodology

Revenue Diversification

3
Score /100
Highly Concentrated
HHI: 9,743
High Concentration: 99% of revenue from Donations
Donations98.7%
Investment Income1.3%

HHI (Herfindahl–Hirschman Index) measures concentration across 6 income categories. Lower HHI = more diversified. Score above 60 indicates healthy diversification.

Peer Comparison

Ranked against 6 peers · Environment · $10M – $50M

Rating Score
58
#6/7
Revenue
$10.8M
#6/7
Reserve Months
1.8
#1/7
Surplus
$41K
#4/7
Staff Cost %
22%
#7/7

Peers are charities in the same sector and revenue size band. Rankings are based on the latest available data.

Rating

C-
Score: 57.5/100
Financial
50
Governance
75
Transparency
85
Why this grade: Financial 50 × 40% + Governance 75 × 60% = 65 → 58 after red-flag penalties → C-.
View Full Score Breakdown

Is this your charity?

Claim your profile to view analytics, submit corrections, and improve your rating.

Claim This Profile

Contact Details

Address
Auckland, Auckland

Registration

Registration NumberCC24039
Entity TypeTrust
Registered7 May 2008
StatusRegistered

Companies Office

StatusRemoved
Entity TypeIncorporated Society
Incorporated8 Nov 1989
Registered office
Level 1, 300 Great South Road, Greenlane, Auckland, 1051

Sector & Activities

Primary Sector
Environment
Activities
Other - Acts an Umbrella body

Data sourced from Charities Services register and publicly available annual returns. Our datasets may not be complete. Automated analysis can produce errors. Scores are calculated using disclosed methodology and are analytical tools, not investment ratings or recommendations. If you believe any data on this page is incorrect, please contact us at hello@charitydata.co.nz. For informational purposes only. Not investment advice. Last updated: 28 September 2026.