CEO Pay vs Revenue

How much do NZ charities spend on leadership relative to their size? This analysis compares key management personnel (KMP) compensation to total revenue, identifying charities where executive pay represents a notably high or low share of income.

How to interpret this data

A high KMP pay ratio does not necessarily indicate poor governance. Small charities with professional staff (e.g. health clinics, legal centres) may have high ratios simply because their revenue is modest relative to the cost of employing skilled professionals. Universities and large NGOs typically have lower ratios due to scale. Context matters.

Charities Analysed

437

Median KMP Ratio

10.5%

of revenue

Avg CEO Pay

$682K

86 with named CEO

High Ratio (>10%)

231

charities

Data Source

Annual Reports

PDF extraction via AI

KMP Pay Ratio by Sector

Showing 50 of 437 charities

Charity SectorRevenue KMP Pay KMP % Rev CEO Pay CEO / Top Exec
Physiotherapy BoardHealth$2K$1.1M49234.1%$391KChief Executive and Registrar
STOP Education$5K$1.4M26360.6%
Manaaki Kaimai Mamaku TrustEnvironment$909$197K21636.5%
TNC New Zealand TrustHealth$90K$1.7M1914.4%
CAPS Hauraki IncorporatedHealth$57K$809K1415.6%
Mohua Ventures LimitedHealth$33K$273K820.4%
Remarkables Station National Trust LimitedEnvironment$296K$1.8M599.7%
Surf Life Saving Northern Region IncorporatedArts & Culture$124K$739K595.3%
SPIRIT OF ADVENTURE TRUSTEducation$445K$1.2M277.1%$616KCEO, Marine Manager, and three active Masters
The Southern Hearing Charitable TrustHealth$1.4M$2.2M156.0%
Presbyterian Support (Northern)Religion$3.7M$5.5M146.5%
ProCare Health (PHO) LimitedHealth$237K$330K139.4%
Puniu River Care IncorporatedHealth$3.1M$3.9M126.5%
Ngati Koata TrustCommunity Development$2.9M$3.5M118.5%
Te Waka Whaiora TrustHealth$6.8M$7.1M103.9%
Refugees As Survivors New Zealand TrustHealth$713K$675K94.7%$675KSenior Management (CEO, Chief Business Officer, Clinical Director, Cultural Director, Training and Development Manager)
Chinese Methodist Church In New Zealand IncorporatedReligion$1.3M$1.1M86.8%
Hauora Taiwhenua Rural Health Network IncorporatedHealth$4.2M$2.9M69.1%$1.4MSenior Management and Chief Executive
CCS Disability Action IncorporatedSocial Services$8.6M$5.9M68.8%
Hospice Waikato TrustHealth$6.3M$4.2M66.6%
Institute of Managers and Leaders LimitedEducation$7.0M$4.6M65.5%
Wellington Zoo TrustArts & Culture$748K$436K58.3%
The Young Men's Christian Association Of Taranaki IncorporatedEducation$3.9M$2.1M53.5%$1.1MJoanne Dusterhoft
Internet New Zealand IncorporatedEducation$14.7M$7.5M50.6%$350KVivien Maidaborn
Site Safe New Zealand IncorporatedHealth$18.7M$9.2M49.2%$3.0MChief Executive and Senior Leadership Team
Ngapuhi Asset Holding Company LimitedOther$4.0M$1.8M44.4%
The Wilberforce FoundationReligion$4.2M$1.9M44.2%
The Auckland Festival TrustArts & Culture$7.4M$3.3M44.2%
Anglican Diocese Of Waikato & TaranakiReligion$7.2M$3.2M44.2%
Elim Christian Centre TrustReligion$10.2M$4.5M44.0%
Te Puna Hauora O Te Raki Paewhenua Society IncHealth$8.1M$3.5M43.5%
Mental Health Foundation of New ZealandHealth$3.1M$1.3M42.5%$425KChief Executive and General Manager of Marketing and Operations
West Auckland HospiceHealth$5.7M$2.4M41.5%
Wellington Hospitals FoundationHealth$5.8M$2.4M41.0%
Rongowhakaata Iwi TrustHealth$4.4M$1.8M39.5%
Graeme Dingle FoundationEducation$3.4M$1.3M38.1%
Life Education Trust NZEducation$2.6M$969K36.8%
Tasman Smith Charitable TrustInternational Aid$9.6M$3.5M36.4%
Aukaha (1997) LimitedHealth$6.5M$2.3M35.7%
New Zealand Walking Access CommissionArts & Culture$4.0M$1.4M34.6%
Te Runanga O Ngati AwaReligion$15.6M$5.3M34.2%
Muka Tangata—People, Food, and Fibre Workforce Development CouncilEducation$11.0M$3.6M33.0%
WORLD ANIMAL PROTECTION LIMITEDEnvironment$3.2M$1.0M32.8%
Habitat for Humanity (Nelson) LimitedCommunity Development$4.8M$1.6M32.3%$519KKMP (Chief Executive, Chief Financial Officer, Head of Finance & Administration, Manager Housing Strategy and Programmes, Restore Managers, Assistant Manager, Café Manager)
Te Rūnanga nui o ngā Kura Kaupapa Māori o Aotearoa Mana Tōpū IncorporatedEducation$9.2M$2.9M32.2%
Teaching Council of Aotearoa New ZealandEducation$20.8M$6.5M31.2%$2.9MChief Executive, Deputy Chief Executives and Tier 3 Managers
CCS Disability Action Canterbury West Coast IncorporatedSocial Services$792K$247K31.2%
Maniototo Health Services LimitedHealth$4.2M$1.3M31.0%
Cancer Society of New Zealand Wellington Division IncorporatedHealth$6.1M$1.9M30.7%$624KSenior management team including the Chief Executive Officer
Equippers Auckland TrustReligion$6.4M$1.9M30.5%

Methodology & Limitations

  • KMP compensation is extracted from annual reports via AI (Claude Haiku). Some figures are aggregate totals for leadership teams rather than individual pay.
  • Revenue figures are from the latest available charity financial return filed with Charities Services.
  • Charities with no extractable compensation data are excluded. Coverage: top ~1,100 charities by revenue.
  • A high ratio may reflect small charity scale, not excessive pay. Compare within sector for meaningful benchmarks.
  • Some charities report aggregate KMP pay without naming individuals. Where a CEO is not separately identified, only total KMP pay is shown.

Data sourced from Charity annual reports filed with Charities Services. Our datasets may not be complete. Automated analysis can produce errors. If you believe any data on this page is incorrect, please contact us at hello@charitydata.co.nz.

For informational purposes only. Not investment advice.